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The AA hired a naked cyclist to front its new road safety campaign
WHEN YOU’RE DEALING with road safety the facts often need to be laid bare and the AA knows that all too well.
That must be why the Association decided to send a naked man on a bicycle on a trip around London for its brand new ad campaign.
#ThinkBikes encourages drivers to be more careful when they’re driving, telling them
You’d be hard pushed to miss that lad anyway.
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AA automobile association NOTHING BUT THE FACTS On Yer Bike Road Safety The Naked Truth Think Bikes